Starbucks: Relaunch

Starbucks felt like it had lost it’s way and came to us with a big ask: make us human again.

So we chugged our quad shot venti sumatran blends and got to work, bringing Starbucks back to it’s roots as The Starbucks Coffee Company. A place where people who enjoy coffee and good company, can come together over a love of craft and care.

 

Superbowl 2025

Simply put, we decided everyone deserves a pick me up on the morning after the “Big game.“ So we let em know that after Super Bowl Sunday comes Starbucks Monday, a day where you can grab a free cup of joe on us.

 

SOCIAL

We followed up with a brand launch on social, ensuring impact anywhere you sip your coffee and scroll.

 

CCO: Jeff Stamp

GCDs:
Maria Lee

CDs: Kelsey Fritz + Haley Butchner

Sr. CW/AD: Me + Vic Garza