Kids love football because it's fun, not because of stats or rivalries or any of the BS adults argue about.

We built a summer program that focused on the playful side of the game, with NFL athletes helping kids rediscover why they love the sport in the first place. It was full of competitive energy and had the whole team wanting to get after it on the gridiron.

We put in work on social, staying close to players to show what they were up to in the offseason via handoffs from other high-profilers in the league.

GCDs: Eric Steele + Lance Ferguson

Sr.AD: Dylan Simel

AD/CW:  Bo Han + Colin Frawley

Jr.CW: Me